6 important tips for planning a product launch event and doing it right.
Tip 1: Picking a venue that is interesting/ attracts attendance, but doesn’t outshine the product. Tip 2: Choosing a memorable, relevant theme for your product launch. Tip 3: Plan engaging entertainment. Tip 4: Timing of product launch event, having the event take place on the day of release or teaser event. Tip 5: Drum up extra social media activity before the product launch event. Tip 6: Having a plan for post-event and follow-up after the product launch event.